SEO

AI models focus with the precision of a tax auditor during bonus season. They inspect structure, credentials, authorship, and subject alignment. Every detail matters when the machine sorts the queue, so even your layout plays a role in why AI is ignoring you. These systems recognise when a page feels…

An expert look at website optimisation, packed with smart fixes, user logic, and why small tweaks matter

Learn why indexing issues make 70% of your site invisible. Get the fixes, the tools, and the schema secrets that actually work.

Search engines follow instructions very carefully. They rely on technical signals to decide what to crawl, when to visit again, and where to send users. One small metadata hiccup, and the whole show shifts to the next best domain. That’s where sitemap strategy walks on stage, clutching a clipboard and…

There was once a time when ‘How It Works’ segments looked like extras. A bit like parsley on chips. Lovely garnish, but no one missed it if it stayed in the kitchen. That time has quietly vanished while everyone was too busy tweaking meta descriptions and looking up keyword density…